Your Industry. Your Association. Your Community.


The Wisconsin Restaurant Association is the state’s top organization that actively supports and advocates for the foodservice & hospitality industry.  We’re 100% focused on helping all of our members be strong, educated and relevant business people in today’s changing market.

We value our supplier member partners from across the country that sell to and service our great industry.  Our membership program for suppliers helps get you in front of buyers from thousands of eating and drinking establishments.  You choose the sales & marketing membership level that’s right for you and your budget.  Your 12-month membership gives you access to WRA as a promotional partner which will help open up new doors for you and build brand awareness for your company.

Learn more about membership benefits

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Alex Liautaud

For more information, contact:

Alex Liautaud | Member & Supplier Engagement Representative

Membership means community.


Membership helps build your business.

Depending on which membership level you choose, you’ll get the opportunity to connect with restaurant owners/operators in a variety of ways and really showcase your brand in the Wisconsin market.  A few benefits that our members enjoy:


Member Benefits

Digital membership list of eating and drinking establishments emailed to you each quarter

  • Contains key contact…the person that makes the purchasing decisions!
    • Phone and mailing address (sorry- no email address)
  • Cuisine type
  • Business type – full service, delivery, brewpub, winery, supper club, seasonal, meeting facility, etc
  • Restaurant features – family friendly, on the water, golf course, outdoor dining, etc
  • Seating capacity
  • Alcohol license
Business Handshake

Member Benefits

Partner Marketing Kit

  • Proudly use the WRA logo and messaging in key places to let buyers know that you support their industry

Member Benefits

Eblasts promoting your company

  • Highlight product launches, special pricing and company news in a variety of email opportunities that WRA offers it supplier members

Member Benefits

Digital Buyers Guide Listing

  • Help your business be found when buyers are looking for new vendors and products to source from.
Awards Dinner

Member Benefits

Industry Insider Info

  • Be in the know with regular updates on trends, regulations and other market news.
  • Weekly enewsletter keeps you connected with what’s happening in the Wisconsin market.
Send Me Membership Info

Check out the full membership benefit breakdown to see why joining the Wisconsin Restaurant Association is good for your business (click to download)



Build Relationships

  • Network at events and meetings
  • Mailing list of 2,000+ restaurants
  • New member list sent monthly
  • Product and service referrals
  • FREE listing on the Buyer's Guide


Stay Informed

  • Alerts on laws and regulations
  • Legislative updates affecting business
  • Access experts in HR and operations
  • Get the state's top foodservice news
  • Suppliers-only online resources


Exclusive Savings

  • Office Supplies & Printing: Office Depot/Office Max
  • Shipping: UPS
  • Email Service: Constant Contact
  • Tech Needs: Lenovo
  • Credit Card & Payroll Processing: Heartland


Discounts on office supplies, technology, email marketing and shipping

Exclusive Member Discounts

WRA is proud to announce that we have partnered with new providers and members can now save on things like office supplies, technology, email marketing and shipping.

Learn More