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Tracy Kosbau
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August 16, 2013

Appleton Restaurant Honored with Faces of Diversity Award

GingeRootz Asian Grille was honored as the Wisconsin finalist for the National Restaurant Association Faces of Diversity – American Dream Award.

Sisters Doris and Alice Ng are the proud operators of GingeRootz Asian Grille, a popular restaurant in the Fox Valley.  Their motto of persistence and perseverance and subsequent well-deserved success epitomizes the American Dream.  Their parents came to America hoping to provide a better lifestyle and more opportunities for their family, like many immigrants.  With little money and limited English, they borrowed money from friends and family to open a restaurant.  Doris described "being able to continue my parent’s dream of sharing their love of food is the greatest sense of accomplishment.”

In 2004, the sisters continued the family legacy by opening GingeRootz.  Future plans include bottling their own sauces and packaging frozen appetizers - and perhaps opening additional locations in the Midwest. They also offer a Culinary Travel program, traveling with customers to foreign countries to learn and experience and appreciate the food together. 

Other interesting projects include Doris Ng's work educating students on the fundamentals of operating a business through Count Me In, Women's Leadership Exchange and Goldman Sach's 10,000 Small Business Initiative. 

At GingeRootz a priority is placed on employee advancement at all levels, with a portion of the restaurant's budget going to education.

The American Dream award celebrates members of the restaurant and foodservice industry who are the best representation of how, through hard work and determination, one can achieve the American Dream in this industry.

The national winner for the Faces of Diversity Amercian Dream Award was announced by the National Restaurant Association. GingeRootz Asian Grille did not win at the national level.

For more information and for a list of the national winners of the Faces of Diversity Awards, visit the National Restaurant Association’s web site at http://www.nraef.org/Build-Talent/What-We-Do/Faces-of-Diversity/Recipients.

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Since 1933, the Wisconsin Restaurant Association has been dedicated to the promotion, protection and improvement of the foodservice industry.

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Wisconsin Restaurant Association • 2801 Fish Hatchery Rd. • Madison, WI 53713 • Tel: 608.270.9950 • Toll Free: 800.589.3211 • FAX: 608.270.9960