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WRA Media Contact:

Tracy Kosbau
Vice President of Marketing and Public Relations
tkosbau@wirestaurant.org

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Promoting Tourism in Our State
Wisconsin Department of Tourism launches new campaign for fall

The Wisconsin Department of Tourism is working to encourage travelers to experience Wisconsin’s fall season by creating a playful campaign. The campaign, titled “Have You Seen,” includes posters for autumn’s “most wanted suspects” including the maple leaf, birch leaf and oak leaf that are reminiscent of a neighborhood “wanted” poster you would find stapled to a telephone pole or pinned to a community bulletin board.

Starting September 17, the Department of Tourism is encouraging their tourism partners across the state of Wisconsin, in Chicago and in the Twin Cities to canvass their communities with the posters.

Join the Fun
Get in on the action by hanging a “Have You Seen” poster in your restaurant, community bulletin board or other community hot spots.

Download the Poster

And, you can promote the fall campaign on your social channels.

Facebook Post
Be on the lookout for crimson and gold leaves - they'll be gone before you know it! Catch them at their peak with Travel Wisconsin's Fall Color Report: www.travelwisconsin.com/fall-color-report

Twitter Post
Have you seen Wisconsin's changing leaves? Use @TravelWI's Fall Color Report & catch them before they're gone! www.travelwisconsin.com/fall-color-report

Get More Info
For questions on this campaign, contact Danielle Johnson at 608-266-0458 or email djohnson@travelwisconsin.com. To see how the Department of Tourism is harnessing the power of tourism to build a better Wisconsin, visit: http://industry.travelwisconsin.com.

This message is presented by the Wisconsin Restaurant Association, your committed partner in growing tourism in our great state.

 
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Wisconsin Restaurant Association • 2801 Fish Hatchery Rd. • Madison, WI 53713 • Tel: 608.270.9950 • Toll Free: 800.589.3211 • FAX: 608.270.9960