March 22 & 23

Liquid Lounge

Develop beverage menus. Add local flavor. Increase bar profits.

In the Liquid Lounge, you'll taste and try some of the latest releases in the beer, wine, spirits and beverage market. 

Get ideas for adding a twist to your bar offerings as you connect with brand representatives, local distillers and brewers in an experiential sampling area.

It's a quenching retreat right inside the MFE exhibit hall and a—straight-up—good time.

Exhibit Hall Hours
Mon, March 22 - 10am to 5pm
Tues, March 23 - 9am to 4pm

Craft Cocktails

2020 Participants:

• Ansay International
• Barham Gardens
• Breakthru Beverage
• Crucible Beverage
• Dancing Goat Distillery
• Jack Links Bloody Mary
• Leahy IFP
• Ledgerock Distillery
• MillerCoors
• Miss Mary's Mix
• Revolution Brewing
• Whispering Bluffs Vineyard & Winery
• Wisconsin Distributors
• Yahara Bay Distillers