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Seminar Lineup

Restaurant Marketing Symposium

Business Building

Workforce Solutions

Quick Bite Sessions

Tips from a CPA

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Seminar Lineup

Take in seminars covering tools and strategies for Workforce Solutions, Business Building, Operations and our returning Restaurant Marketing Symposium. Whether you're looking for a well-rounded education lineup or want to focus on a specific track, MFE is truly the ultimate business experience.

Engage professionally, Recharge personally

Session details coming soon! A sneak peek of specific presenters and topics...

Kay-Tee Olds

Managing Reviews

Presented by:
Kay-Tee Olds, President of Engaging Results Communications

"Mediocre", "Disappointing", "Overpriced", "Unappetizing" ... Do those terms sound familiar? Self-proclaimed food experts have swept the country with their unapologetic criticism of restaurants. Chances are, your establishment has been a target of unhappy customers at one point or another, but what did you do about it? Customers aren't always right but their reviews matter.

TBD


Drew Nussbaum

Workforce: From Recruitment to Retention

Presented by:
Drew Nussbaum, Regional Specialist
Wisconsin Department of Tourism

Who is the most important person in the organization? The CEO? The owner? The GM? The answer, to a customer, is the employee standing in front of them at that moment. That person is the one that makes an impact on future job applicants. Hiring is not an easy part of business. Everyone wants to hire the best employees and have them stay on board for years—but it doesn't usually work like that.

TBD


Spencer Smith

Skyrocket your Reputation with Social Media

Presented by:
Spencer Smith, Founder of spencerXsmith.com and instructor at University of Wisconsin and Rutgers University

With 1.5 billion Facebook users, 320 million active Twitter accounts, 80 million daily Instagram photo uploads, and countless digital sites—social media is the best means ever invented to grow both your personal reputation as well as that of your business. During this session, Spencer Smith of spencerXsmith.com will share what works for both himself and his clients around the country.

TBD


Kay-Tee Olds

Mobilize Your Restaurant

Presented by:
Kay-Tee Olds, President of Engaging Results Communications

Do you find yourself looking at empty tables during those beautiful summer months when festival season's in full force, and wondering how you can vend at key events? Or perhaps you're considering a mobile food business. There are many reasons for restaurants to participate in festivals; such as the potential to reach new customers, to reconnect with old customers, or to try out new menu items. The bottom line: It's a chance to make money!

TBD


Chris Remington

Today’s ‘Social’ Restaurant – How to Win with Social Media

Presented by:
Chris Remington, Digital Strategy Consultant of Graydient Creative

For restaurants, social media is critical. This interactive session will provide a high-level overview of how to engage, attract and retain happy customers using social. You’ll learn key components any restaurant should have as part of an online marketing plan - even with limited resources.  Best practices to leverage your website and integrate it to your social outreach will be covered.

TBD

Continuing Education Units (CEUs)
Foodservice professionals can receive continuing education units (CEUs) for attending select seminars at the Expo. CEU credits are offered through the following organizations: Association of Nutrition and Foodservice Professionals (ANFP), Club Managers Association of America, School Nutrition Association of Wisconsin and the Wisconsin Academy of Nutrition and Dietetics (WAND).

Check with your employer or professional organization to see if they accept CEUs upon successful completion of one of the Expo's qualified seminars.

Call for Speakers
Learn more about how you can participate in the Expo’s educational program line-up by becoming a speaker.

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Madison, WI 53713
608.270.9950
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