Expo banner



Why Attend



Exhibitor List & Floorplan

New & Featured Products


2-in-1 Experience


Dining & Entertainment Options
The Expo’s private after-hours events are designed around industry trends and Midwestern hospitality. Connect with friends and meet new contacts as you delight in food, beverage and a few laughs in unique locations. Advance registration is required!

Dining photo

Pre-Prohibition Historic Bar Tour
Sunday, March 11
4:00 – 7:00 pm
333 W Kilbourn Avenue

Bus pick up at Hyatt Regency Milwaukee

Step into some of the most historic pre-prohibition bars in Milwaukee, where you'll enjoy drinks and learn through the tales of the area’s oldest taverns. Includes transportation, hearty appetizer, trivia and beverages.

Advanced registration required; Bus boards 10 minutes prior for this (3) hour tour

Dinner photo

Toast and Roast Party
Monday, March 12
5:30 – 7:30 pm
Marcus Center for the Performing Arts, Bradley Pavilion
929 N Water Street • Milwaukee
Bus pick up at Hyatt Regency Milwaukee, 333 W Kilbourn Avenue and Hilton Milwaukee City Center, 509 West Wisconsin Avenue. Constant loop will run from both hotels to Marcus Center for the Performing Arts, Bradley Pavilion and back from 5-8pm

$30 Registration for Event
$120 Registration Bundle for Retirement Party and Awards Gala on Tuesday, March 13

Help us celebrate Ed Lump’s retirement—and honor his 36 year legacy at the Wisconsin Restaurant Association. Enjoy hors d’oeuvres and an evening of fun and jest.

Want in on the fun? Take the stage and toast (or roast) Ed! *Proceeds benefit the WRA Education Foundation
$200 for 2 minutes
$500 for 5 minutes

Ed photo

Hosted by
WRA logo

Kyle Cherek

The Evolution of Rock & Roll—
A Dinner with Kyle Cherek

Monday, March 12
7:00 pm
The Rumpus Room
1030 N Water Street • Milwaukee

$60 for 5 courses plus a welcome cocktail

Between London’s British Invasion, San Francisco’s Cultural Revolution and New York’s punk rock scene, rock and roll radically altered the history of modern music. Join Kyle Cherek, culinary historian and PBS host of Wisconsin Foodie, as he pairs a unique five-course rock and roll-inspired dinner with incredible, unsung stories that defined the rock and roll genre.

Advanced registration required; Just a quick .07 mile cab ride away!

BBQ, Bourbon & Beer Dinner Tour
Tuesday, March 13
5:30 - 8:30 pm

333 W Kilbourn Avenue
Bus pick up at Hyatt Regency Milwaukee

When you think of Milwaukee, you might think of brats and cheese curds but that won't stop us from seeking out the best of Milwaukee's BBQ scene.  Enjoy narrated fun with three stops for BBQ, each location paired with a bourbon-inspired drink, craft beer or soda - transportation is included!

Advanced registration required; Bus boards 10 minutes prior for this (3) hour tour

Catch 22 photo

WRA Awards Gala 2018
Same celebration. All new experience!
Tuesday, March 13
5:30 pm Cocktails • 6:30 pm Dinner & Program
Hyatt Regency Milwaukee
Atrium & Ballroom • 333 W Kilbourn Ave


Celebrate the year’s foodservice industry accomplishments as you enjoy exceptional cuisine - hot and cold shellfish bar, carving stations, elegant macaroni and cheese and more. Streamlined programming coincides with this all-new dining experience, accessible from the Wisconsin Center by skywalk.

Proceeds benefit WRA Education Foundation scholarship programs
Advanced registration required

Sponsorship Opportunities Available

Awards photo

Presented by
WRA logo

Search for area restaurants on WRA's Dining Guide to create your culinary itinerary. Reservations are recommended - the Midwest Foodservice Expo is a busy time for dining out!

MKE photo

Attend ExhibitEngageRechargeYour StaySpeakersPressContact Us
  WRA logo   Produced by:
Wisconsin Restaurant Association
2801 Fish Hatchery Rd
Madison, WI 53713
608.270.9960 FAX
Facebook button Twitter button LinkedIn button YouTube button Instagram